Magnificent Marketing Materials

Printed 3 ring binder version
With 3 Audio CDs Delivered via US Mail (3- 1 hour live audio lessons, workbook, and audio transcript of each lesson) $129

All digital version for immediate download
Will receive links to download after purchasing, includes PDF and 3 mp3 files $97

Magnificent Marketing Materials Lessons:
Lesson #1 - A Marketing Kit That Speaks To Each Prospect
Forget the tri-fold brochure and step up to a marketing tool that will educate your clients and really show them how you have what they need. The inexpensive and flexible marketing kit allows you to personalize your communications and speak to each prospect individually.
Topics include:
Understand the value of an educational marketing tool
Learn how to use a core message of differentiation
Receive actual marketing kit example pages

Lesson #2 - Tell Them A Story and Win Them Forever
Stories help you sell your products and services more effectively by helping you connect with your clients and prospects on a much greater emotional level. Today's prospect is looking to do business with firms that they can connect with. This lesson teaches how to use this powerful marketing tool and extends the value of your marketing kit.
Topics include:
Discover the power of story telling in your marketing
Learn how to find your perfect marketing story
Learn how to structure and create your story
Develop creative marketing uses for your story

Lesson #3 - Case Studies and Testimonials
Demonstrating the results your work has obtained for actual clients is a great way to prove that you and your products and services can, in fact, perform. This lesson will show you ways to consistently obtain the information you need to create compelling case studies and client testimonials.
Topics include:
Develop systems to obtain testimonials for your marketing
Discover how to create and use case studies in marketing
Develop a powerful introductory offer
Discover ways to package your products and services

For a sample of a complete marketing kit - download the Tornado Marketing Kit

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